- 4x
Recommendation
- +316
% TikTok ROI vs other media
- +2.4
% Sales uplift for the Brand Chef - Circana Geolift results
Chef
How a traditional Italian brand used TikTok solutions to reposition its products, modernize its look, and boost key metrics — from brand KPI's right through to sales.
- Cibo e bevande
- Soluzioni (13)
- -54%
Cost per Lead vs Benchmarks
- +42%
Conversion Rate vs Benchmarks
- 2.2x
TikTok efficiency vs Total digital
Mercedes-Benz Vans
Measuring TikTok´s performance in Media Mix and the effect of Native Lead Gen campaign
- Automotive
- Soluzioni (10)
- +29%
Uplift in Ad Recall
- +26%
Uplift in Awareness
- +5%
Uplift in Brand Association
Durex
Shortening the distance with your community thanks to TikTok
- Articoli sanitari e farmaceutici
- Cura personale
- Soluzioni (9)
- +9.4%
Extra Reach TikTok generated across the broad target audience
- x3
TikTok Efficiency in incremental reach vs TV
- x8
TikTok Efficiency in incremental impact vs TV
Rimmel
Efficiently extend your TV reach with TikTok.
- Cura personale
- Cosmetici e beauty
- Soluzioni (5)
- +15%
Ad Recall (Brand Lift Study)
- +4%
Intent (Brand Lift Study)
- +7%
Website Traffic (Conversion Lift Study)
FC Internazionale Milano
A "starred" full-funnel campaign to celebrate the 20th Scudetto of their history and activate the Club's TikTok Community
- Sport
- Soluzioni (7)
- +318%
ROAS vs Circana benchmark
- +7.1%
Sales Uplift in exposed stores vs control group
- +16.1%
Ad Recall (Brand Lift Study)
HiPRO
How HiPRO tapped into TikTok to supercharge sales and overcome seasonality
- Cibo e bevande
- Soluzioni (5)
- +48%
Completed Payment Uplift
- +33pp
Complete Payment after Optimization
- -25%
Reduction in Cost per Acquisition
ho. Mobile
Driving customer acquisition and conversions for leading Italian mobile network ho. Mobile.
- Telecomunicazioni
- Soluzioni (4)
